WEBINAR|March 25, 2026
The Global Customer Engagement Review 2026
Swan Sit
AI Thought Leader and Former Head of Digital Marketing, Nike, Revlon, Estée Lauder
Victoria Alexander
Director of Special Projects, Volosports
Roshni Patel
Director of Customer Marketing, Talkspace
Mallory Friese
Senior Director, Content Marketing, BrazeNow available on demand.
Drawing from her work at some of the world’s most iconic brands, AI thought leader Swan Sit will share practical advice for using AI to enhance creativity, scale personalization, and drive measurable growth—without losing the human touch customers expect.
Then, hear leaders from Talkspace and Volo Sports discuss their current approach to AI-driven marketing: what’s working, what’s not, and how their teams are adapting in real time.
What you’ll learn:
- Where AI is actually improving customer engagement—and where it’s falling short
- How to pair AI-driven efficiency with authentic human connection
- Ways to evolve your marketing strategy as AI increasingly “shops” on behalf of consumers
We’ll have time for live Q&A with Swan and our panel–so bring your burning AI questions (we know you have them).
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FAQ
What is the current state of the marketing landscape and how is it changing?
How can brands effectively educate customers about AI's value?
What role does empathy play in AI-driven marketing?
How can brands balance automation with maintaining a human element?
How can marketers start leveraging AI or agentic marketing practices in their day-to-day work?
How can brands ensure they are effectively using data without overwhelming consumers?
What is the importance of storytelling in AI-driven marketing?
How can brands adapt to the rise of AI agents in consumer interactions?
What are the implications of AI on consumer trust?
